1. What benefits do your clients derive from your services?

2. Thinks about what you want to portray.

3. Do you have a specialty?

4. Think about the special extra services that you provide.

5. What benefits do your clients derive from these services.

6. Create an opeing sentence that will grab the listeners attention.

7. Your opening line should be brief, clear and enthusiastic.

8. Why someone would benefit from your services.

9. Try to differentiate yourself from the competition.